Work
We listen to our clients to learn and understand key priorities, challenges, and aspirations. Through collaboration, we construct and facilitate workshops that ask the right questions, ensuring critical information is gathered with active participation. We love what we do and have fun with our clients, meeting and often exceeding their expectations.
2
Pulse | Brand Refresh
The Brief
Building on our collaboration with Pulse on their Strategic Plan and first Sustainability & ESG Report, they wanted to refresh their branding to better reflect the company today – delivering the largest 2D and 3D data library to the Western Canadian energy sector.
Our Work
With a logo dating back to 2004, much has changed for the energy industry and Pulse. We worked with their team to create a contemporary new logo and wordmark with a fresh colour palette, reflecting the company’s position as Canada’s energy data market leader and expansion into new areas as part of the energy transition.
Deliverables
• New logo
• Fully redesigned website
• Rebranded templates: business cards, letterhead, email signature, PowerPoint presentation, Financial Report
• Office signage
• Marketing and display materials
Result
“When working with CMR, you feel like you’re collaborating with your own team members. They took the time to learn about our business and really listen to our ideas and our many concerns. Their knowledgeable team of professionals was very responsive to feedback and always had more creative ideas to bring to the table. When you hire CMR, you get dedicated new team members who are hyper- focused on achieving the results you need.”
- Pamela Wicks, Vice President, Finance & Chief Financial Officer
Pulse 2 | Brand Refresh
The Brief
Building on our collaboration with Pulse on their Strategic Plan and first Sustainability & ESG Report, they wanted to refresh their branding to better reflect the company today – delivering the largest 2D and 3D data library to the Western Canadian energy sector.
Our Work
With a logo dating back to 2004, much has changed for the energy industry and Pulse. We worked with their team to create a contemporary new logo and wordmark with a fresh colour palette, reflecting the company’s position as Canada’s energy data market leader and expansion into new areas as part of the energy transition.
Deliverables
• New logo
• Fully redesigned website
• Rebranded templates: business cards, letterhead, email signature, PowerPoint presentation, Financial Report
• Office signage
• Marketing and display materials
Result
“When working with CMR, you feel like you’re collaborating with your own team members. They took the time to learn about our business and really listen to our ideas and our many concerns. Their knowledgeable team of professionals was very responsive to feedback and always had more creative ideas to bring to the table. When you hire CMR, you get dedicated new team members who are hyper- focused on achieving the results you need.”
- Pamela Wicks, Vice President, Finance & Chief Financial Officer